Naked Cashmere Shopify Full Build Project

This project was initiated to revolutionize the online retail experience for Naked Cashmere customers by delivering a best-in-class e-commerce design and functionality. With a specific focus on improving search functionality and custom merchandising, this project aimed to elevate user engagement and drive sales through enhanced user experience and personalized product recommendations. Central to the project's objectives was the enhancement of search capabilities and custom merchandising using Algolia Search & Discovery.

Review the rest of the project below.

Throughout the project lifecycle, adherence to timeline and budget constraints remained paramount. Effective project management ensured timely delivery of milestones and efficient allocation of resources, resulting in a successful launch that met the client's expectations and business objectives.

  • Onboarding Materials & Project Set Up

  • Full Site Redesign

  • Detailed Development Hand Off

  • Detailed CMS Guide

  • Full Site Development

  • QA Mangement

Deliverables Overseen

The revamped Naked Cashmere Shopify store garnered widespread acclaim for its exceptional search functionality, personalized merchandising, and overall user experience. The project's showed its continued success with its nomination for an e-commerce honor by Awwwards.com.

Technology Integrations

  • Shopify Plus

  • Dynamic Yield

  • Yotpo

  • Algolia Search & Discovery

  • Klaviyo

Methodology, Budget, Timeline & Resources

Project Methodology - Waterfall/Hybrid

Budget - $175,000

Timeline - 6-8 months. Project completed in two phases.

  • Resources on Project:

    • Art Director

    • Senior Designer

    • Senior Solutions Architect

    • Lead Developer

    • 2 Senior Developers

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Roxanne Assoulin